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(EMAILWIRE.COM, April 30, 2013 ) San Francisco, CA -- A recent survey released by Linkable Networks, revealed that 95% of Americans have used coupons when shopping, while 73% admit to using coupons at least a couples times per month. The research conducted expressed the the trend that consumer shopping behavior and purchases along with the overall prevalence of coupon use. The findings found that both items are experiencing a growing momentum in mobile devices.
America has become a country of deal seekers who have technology in-hand, and so it is little surprise that there the two identity types are converging. With 78% of respondents naming the Sunday paper as a source of coupons, another 61% also named online sites for coupons and promotion codes. Not surprisingly, the age of the respondent is one of the largest factors in which type of coupon is utilized. Older individuals primarily utilize the cut-out coupons, while younger individuals skew toward using online redeemers.
The study also found information on married individuals, women, and general American shoppers:
-Married people are more likely to use the Sunday paper as their source for coupons (81% vs. 75% unmarried)
• -Women are more likely than men to search for coupons on coupon and deal websites (67% vs. 56% men)
• -The majority of Americans surveyed (82%) report using some form of plastic, whether debit or credit card, when shopping.
-When shopping, 67% of respondents say they check their smartphone to see if there is a better price elsewhere.
Tom Burgess, CEO of linkable Networks stated that society continues to be deal savvy. He continues to say that as we emerge from the unstable economy, more individuals have come out of the experience having learned the value of stretching the average dollar. Research from the company showed that consumers are utilizing multiple sources to simplify their shopping experiences and save cash as they do so.
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Couponing Chic (http://couponingchic.com) provides information on all the latest and best coupons that can be found on the internet. Find the very best in coupons for all types of products, and use the simple search tool to make your search as easy as can be.
Couponing Chic
Benjamin Wrights
4157669098
news@postpressrelease.com 
Source: EmailWire.com
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