|
|
Home | Submit Press Release | Advertise | Submit Website
 (EMAILWIRE.COM, May 12, 2013 ) San Francisco, CA -- Couponing Chic recently launched a new infographic on the soaring popularity of couponing. With interesting facts and figures, this informative piece is simply a must for any shopper or consumer. According to the infographic, “couponing” has truly become a money saving option for countless Americans. In fact, recent market research has even shown that couponing is peaking at all-time rates.
Based on the infographic, 80.6% of consumers use coupons on a regular basis. Back in 2012, over 274 billion coupons were able to secure $419 billion in savings. The average insert coupon value was also $153 last year. Coupons also tend to take up three-quarters of insert pages in daily newspapers and weekly circulars.
The infographic also highlights a number of interesting coupon statistics. This includes the fact that Wal-Mart was the top advertiser of coupons in 2012. They were, however, closely followed by both WalgreenÂ’s and Target. While coupons were issued for over 348 new products last year, there were 4 categories that simply topped the list. This included coupons for personal care products, yogurt, salty snacks, and portable snacks.
In the last few years, coupon use has increased by 14.3%. Based on a recent survey, 91% of consumers also plan shopping lists with coupons before they visit the stores. While coupons tend to expire within 9.9 weeks from distribution, 27% of these coupons still allow customers to make multiple purchases within time and budget. An additional 64% of consumers also search the Internet for coupons on a regular basis.
Back in 2011, 88.2 million consumers utilized coupons. This number increased to 92.5 million the following year. According to the infographic, 96.8 million consumers are expected to take advantage of coupons in 2013. With couponing worth an estimated $100 in savings every hour, now is simply the time to tap into this burgeoning trend.
According to the infographic, 74% of consumers search multiple coupon sources each week. An additional 25% also spend at least an hour shopping for the best online discount deals. Moms are also more likely to shop for online coupons and deals than any other category of women.
About Couponing Chic
Couponing Chic is an online resource for the best money saving coupons and deals. Readers are able to scan through a wide array of coupons available on their favorite items ranging from electronics to shoes. See their newly released infographic here - http://couponingchic.com/cutting-back-on-savings-the-recent-couponing-trend/.
Couponing Chic
Benjamin Wrights
4157669098
news@postpressrelease.com 
Source: EmailWire.com
|
|
